In the jewelry design studio Parure Atelier, complex craft processes
intertwined with the unique aesthetics of precious stones. And we at DESIGNWISE help the St. Petersburg brand tell the world about it: as part of the “subscription”, we constantly create the design of printed and digital products - from business cards, invitations, brochures, voluminous catalogs and branded packages to banners and layouts for the Parure website and social networks.
We also implemented entire creative turnkey projects for the atelier: at the end of last year, we became the authors of illustrations for a unique set of playing cards from Parure, and also prepared POS products for an advertising campaign for the brand’s collection dedicated to the premiere of the ballet “The Queen of Spades” at the Bolshoi theater.
Among other things, we create industry documentation dedicated to jewelry specifics. After all, the aesthetics of working with precious stones and metals is important even in such “technical” details.